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PPC ads -worth it?

Amar from Earth -

I see such mixed results in the ppc revenue returns.
Sometimes it seems worth it but when you apply the cost of hosting and bandwidth from the deisgn side i have to say maybe it would be worth it to keep a clean site.

Comment #1 George from glrsales -

How much is bandwidth cost?
1500 GB / month for $200?
How many page impressions do you think you can get for 1500GB?
1500 GB =
1500 X 1024 X 1024 X 1024 / 102400 = 15, 728, 864
I calculate you could have 15 million page views of a 100K page for $200/mo. Is bandwidth cost really an issue?
Of course you should keep it a clean site. Do you want your users to wait 10 minutes for all the little icons to download and then make them dizzy with the blinking crap?

Comment #2 DevilsCharm from US -

Yes they're definately worth it. You can make some good money from them over time, so just give it a chance, and it'll pay off.

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Pay per Click - Ads 'PPC ads -worth it?'